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InfoMentis programs and services address the following areas:
MESSAGE DEVELOPMENT AND ALIGNMENT – Working with a multi-disciplinary team from
your organization, we help you develop, test and fine-tune marketing and sales
messages to ensure they are consistent and powerful and will resonate with the
buyer. As a result, your team will better understand how to develop and deliver
the right messages to the right people at the right time.
WIN/LOSS ANALYSIS – This detailed, qualitative service includes interviews with
several people in key client organizations where you have either won or lost
business. At the end of the day, the only opinions that really matter are those
of individuals who choose whether to do business with you or with someone else.
The feedback gained during these interviews is critical in the ongoing
reinforcement and measurement of behavioral change within your sales
organization.
MARKET READINESS – This provides an integrated approach and process definition
of how to effectively launch new market offerings and solutions. It helps
companies maximize market impact and synergize all aspects of the launch with
both upstream strategic marketing and sales and business development processes.
THIRD PARTY RELATIONSHIPS – We will help your team understand that by
collaborating and educating partners on the value that your organization and
solutions bring to their business and to the market in general are essential to
partner retention and productivity. We will help your team understand how to
manage and leverage partnerships so they yield the desired results of you and
your partners.
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| “The "Personal Sales Effectiveness" training has been the best sales training course I have ever attended. I learned approaches that I know will help my team and me for years to come.” |
| Janet Kerr, Sales Manager, Allstream (formerly AT&T Canada)
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